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Shakila Beauty Lounge

Bridal / Beauty, 2026

A bridal house in Melbourne’s south-east, sold as the thing it actually sells: the morning.

Preview, visit

Design & build, end to end.

What was wrong

Fifteen years behind the chair, 1.7 million views on the lounge’s reels, and nowhere of her own to send a bride’s mother. A price list would have sold the wrong thing. What a bride is buying here is not brow threading and a blow-dry; it is the morning of her wedding, in one room, with her sisters in it.

What I built

So the site is the morning. It runs the day from 5:30 — doors open, hair, makeup unhurried, the veil, and the door the groom has to pay his way through — and hangs the services off that spine instead of listing them. Sixteen named looks let a bride point rather than describe. Hand-written HTML and CSS with GSAP and Lenis, no framework anywhere, and the whole thing runs in English and Dari.

Where it landed

Built and ready. Every path ends in a call or a message rather than a booking engine, because a date and a bridal party get settled by a person, and her own reels carry the proof in place of testimonial tiles.

reel views
1.7M
languages
2
bridal looks
16

Built with HTML, Authored CSS, GSAP, Lenis, Static.

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A printed lifestyle magazine, rebuilt as a real estate agent's personal brand.